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  • Athena Coaching, Linda Murray, money, value

    Pricing your services with confidence

    in Entrepreneur, Small Business, Success / / 0 comments

    One of the common challenges I hear from service-based business owners is the challenge of pricing their own time or service. This is particularly the case if you are your product. In other words, people are buying something that’s non-tangible – your smarts, your ideas, your creativity. Here are some steps to help you value and better price your time. After all,

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    Athena Coaching
  • Athena Coaching, Linda Murray, comfort zone, success, entrepreneur

    Are you too comfortable?

    in Mindset, Success / / 1 comments

    Do you think success and excellence come from playing safe and staying within your comfort zone? Or is it achieved when we stretch our personal and professional boundaries; challenge our own limits? There’s a reason why athletes often have a pained expression on their face – they are pushing themselves beyond what feels comfortable in pursuit of improvement.

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    Athena Coaching
  • Executive Coaching, Athena Coaching, Linda Murray, success

    Discover your hidden potential and be amazed at what you are able to achieve

    in Coaching, Entrepreneur, Small Business, Success / / 1 comments

    Peter Drucker believes “The best way to predict the future is to create it”  But that’s easier said than done, especially when you have reached a point where you are turning around in circles, face conflicting priorities, or don’t quite know where to start or which course of action will bring you closer to your goal. What you need is

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    Athena Coaching
  • Communication, Linda Murray, Athena Coaching, Executive Coaching, Business Coaching, Business women

    Communication – The human connection your professional success depends on

    in Communication, Success / / 0 comments

    “The single biggest problem in communication is the illusion that is has taken place”.   George Bernard Shaw’s quote rings even more true today, considering the problems many organisations and businesses are faced with as a result of poor communication. Despite the ever-increasing technical tools that are thrown on the market to aid the exchange of information; despite making it

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    Athena Coaching
  • Five mistakes impacting your small business

    in Entrepreneur, Small Business / / 0 comments

    Building a business is exciting, highly motivating and can even be fun. But it also involves hard work and lots of strategic thinking, because on the way to success, there are many unexpected obstacles and pitfalls. The good news is that you can grow a successful business in any chosen field. The most important prerequisite is to ensure that your

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    Athena Coaching
  • Leadership capabilities, Linda Murray, Athena Coaching, Executive coaching

    Developing Leadership Capabilities

    in Leadership / / 0 comments

    Your leadership capabilities could make all the difference in your professional achievements An unshared vision is a useless vision, at least once it pertains to the people in your organisation. Much has been said and written about the topic of leadership. Numerous studies have looked into the correlation between leadership skills and organisational performance and, not surprisingly, concluded that the

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    Athena Coaching
  • Developing a success mindset

    Setting up your mindset for success

    in Mindset, Success / / 0 comments

    What would success look like for you, without the constant worry of not being good enough? As motivational speaker Les Brown reminds us, “Life has no limitations except the ones we create.” Choosing an attitude of excellence comes with setting high standards for your quality of work. However, once these expectations are consistently translated into the need to be perfect

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    Athena Coaching
  • Believe, success, Linda Murray, Athena Coaching

    Believe in you

    in Success / / 1 comments

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    Athena Coaching
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